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BlackBerry, Fleet Complete create freight visibility platform

BlackBerry and Fleet Complete announced a reselling partnership that will give fleet managers an aggregate view of operations in near real-time. The integrated products incorporate environmental conditions of trailers and containers in a single interface that enables better asset capacity management for carriers and allows for digital freight brokering as well.

“Our customers have a very diverse range of needs that we strive to cater to and, by partnering with BlackBerry, we have expanded the capabilities that are available to them through our expansive IoT platform,” said Tony Lourakis, CEO of Fleet Complete. “With the addition of BlackBerry Radar, we now offer our customers, especially carriers and shippers, the most holistic solution on the market.”

BlackBerry Radar was specifically created to fill in the gaps in transportation and logistics management. It comprises a device with a web application for asset visibility and analytics. All data is stored securely on a cloud platform, which maintains the privacy of the user information at all times.

Fleet and logistics managers can get access to a wider variety of data from their vehicles and trailers, adding load status, temperature, humidity and pressure information, among many other data points, on a single map view.

“Improving utilization and efficiency can only happen if you have continuous visibility into all asset in your transportation fleet,” said Philip Poulidis, senior vice president and general manager of Radar, BlackBerry. “By working together, we will be able to unlock the excess shipping capacity due to logistics inefficiencies and improve the visibility into an entire fleet of both powered and unpowered assets.”