Mack renews Share the Road sponsorship

image002Mack Trucks announced today it would again sponsor the American Trucking Associations Share the Road program, marking 13 years of continuous Mack support for the safety education effort. As part of the sponsorship, Mack will provide a 2014 Mack Pinnacle sleeper model.

“Our customers depend on Mack Trucks to get the job done safely,” said Stephen Roy, president of Mack Trucks North American Sales and Marketing. “That safety focus must also include the millions of motorists who drive alongside our trucks every day. Through the Share the Road program, we can do our part to help increase highway safety by educating as many motorists as possible about safe driving behaviors.”

The Share the Road program sends professional truck drivers with exemplary safety records across the country to conduct driving demonstrations for students, motorists and other groups. The program’s drivers, many with million-mile accident-free driving records, cover topics from truck stopping distances to potential blind spots in an effort educate the public on how best to share the road with large trucks.

“We are thrilled to have Mack Trucks as a sponsor of our Share the Road program since 2001,” said ATA President and CEO Bill Graves. “Share the Road is recognized nationwide as a model education program. With the generous donation of this new Mack Pinnacle model, we will be able to reach millions of people with our message of highway safety.”

The 70-inch high-rise Mack Pinnacle Axle Back sleeper Mack is providing features a Mack MP8 505C engine with 505 horsepower and 1,760 lb.-ft. of torque. The Pinnacle model is equipped with the Mack mDRIVE automated manual transmission, allowing drivers to focus completely on the road ahead rather than shifting gears.

In addition to Mack Roll Stability Advantage by Bendix, the Pinnacle model is equipped with Bendix Wingman Advanced adaptive cruise control. This safety-enhancing system helps drivers avoid potential collisions by integrating throttle, engine brake and foundation brakes into the cruise control function.