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TCA launches new 'Drivers’ Choice Awards' carrier recognition program

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Trucking news and briefs for Wednesday, May 1, 2024:

The Truckload Carriers Association announce Tuesday a new driver satisfaction awards program called TCA Drivers’ Choice Awards – The Elite Fleets.

This brand-new program will celebrate and recognize the best carrier workplaces in the North American trucking industry based on truck driver feedback and satisfaction. Produced by TCA and in partnership with University of Denver’s Transportation & Supply Chain Institute, the TCA Drivers' Choice Awards will highlight those carriers who provide exceptional workplace experiences for their company drivers and independent contractors.

“Recognizing and celebrating the best carrier workplaces in the North American trucking industry not only acknowledges the efforts of these companies but also promotes a culture of excellence and driver satisfaction within the industry,” said TCA President Jim Ward. “By partnering with a reputable institution like the University of Denver, the program ensures that the surveys and scoring are conducted impartially and with a high level of professionalism.”

Only TCA carrier members can participate in the new program. Nominations will open later this year, and the top scoring carriers will be celebrated at TCA’s 2025 convention, which is taking place March 15-18 in Phoenix, Arizona. After being nominated, carriers and their drivers will be asked to complete surveys that will be administered, overseen and scored by the University of Denver’s Transportation & Supply Chain Institute.

In preparing for this new initiative, TCA surveyed its membership for their feedback and formed four working groups who helped provide input on the program's structure, the attributes associated with satisfied drivers, and many other aspects of the program. This has truly been a membership led effort in creating TCA Drivers' Choice Awards.

EpicVue, TruckRight and Samsara and the presenting co-sponsors for the new program.