While many carriers get by with a simple corporate logo on their trailer fleets, for those willing to spend the extra money for fleet graphics, these moving billboards provide opportunities to set themselves apart from their competition by telling their brand’s story. Fleet graphics also help demonstrate a commitment to a fleet’s corporate image and create a positive public perception of the trucking industry.

Compared to years past, this year’s crop of entrants showed an increasing trend for tractor-trailer integration – some of which made the final cut for this year’s recognition. They did so with bold lines and dramatic color combinations that tie the tractor and trailer together into a single well-planned package.

Since 1978, Commercial Carrier Journal has been proud to recognize excellence in fleet graphics design and execution. The judges for this year’s competition include CCJ’s editorial staff as well as editors and art directors from its sister publications Truckers News and Overdrive. Each judge ranked their top 10, and scores were weighted to determine a final ranking.

Here are this year’s Five Flashiest Fleets whose outstanding graphics best represent their products and services and enhance public perception of the motor carrier industry

#5 A new face

Carrier:

Big Freight Systems, Manitoba

Graphics designer:

The FaQtory, Manitoba

Graphics producer:

The Sign Source, Winnipeg