Waltco names Crawford director of marketing, sales

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Waltco Truck Equipment Co. — a designer, manufacturer and marketer of hydraulic liftgates for truck and trailer applications — has named Keven L. Crawford director of marketing and sales. Crawford, with more than 25 years of experience in product distribution, comes to Waltco from The Braun Corporation. His truck equipment experience includes serving as vice president of sales and marketing at Stahl, a truck body manufacturer based in Wooster, Ohio.

“We were initially attracted to Keven because of his 20-plus years of experience in the industry, and we will be utilizing that experience to help transition Waltco from a sales and marketing-structured company to a marketing and sales company, making marketing the focus for the future,” says Rod Robinson, president of Tallmadge, Ohio-based Waltco.