TransAm Trucking selects GeoLogic’s MobileMax

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GeoLogic Solutions, a provider of multimode communications and tracking systems, has announced that TransAm Trucking has extended its long-standing relationship with the company by purchasing 350 new MobileMax units and upgrading all of the systems in its operation with GeoLogic’s new Cingular Wireless GPRS data solution. A refrigerated carrier founded in 1987, TransAm Trucking operates a fleet of about 1,200 tractors.

“We initially selected the MobileMax solution for its reliable and cost-effective multi-mode functionality,” said Russ McElliott, chief operating officer for Olathe, Kan.-based TransAm. “The GeoLogic offering has reduced our communications costs and streamlined operations for drivers, as well as internally by automating billing, payroll, fuel tax and maintenance reporting. It has also enabled us to improve productivity with its vehicle tracking capability, as well as enhance customer service by providing exact, up-to-the-minute load status reports.”

Late last year, GeoLogic announced Cingular’s nationwide digital wireless network as an additional communications option. Both new and existing customers can take advantage of the expanded cellular coverage and increased data capabilities, such as remote software downloads done over the air, without touching the truck, according to GeoLogic.

“We’re constantly looking for new and better ways to identify and meet our customers’ needs,” says Frank Nicholson, director of maintenance at TransAm. “Our growth into becoming one of the top U.S. carriers can be attributed in part to the adoption of technologies like MobileMax that make it easier to do business with us. By upgrading our entire fleet with GeoLogic’s new GPRS system, we’re anticipating being able to provide even more accurate answers to customer’s questions by tracking vehicles and sending messages to drivers more quickly.”

“This commitment by a valued customer reinforces our belief that we are taking the necessary steps to continue to develop our products and services with the best interest of our customers in mind,” said John Lewis, chief executive officer of Herndon, Va.-based GeoLogic.