Old Dominion makes Iteris LDW system standard for entire fleet

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Old Dominion Freight Line has announced that it has purchased the Iteris Lane-Departure Warning System for 1,200 of its current tractors and intends to make the safety feature standard equipment on all future trucks purchased.

Old Dominion began installation of the Iteris LDW system in August 2006 and expects to have the trucks fully outfitted within six months; initial installation began at 10 of Old Dominion’s 180 service centers across the country. The less-than-truckload carrier says it based its decision to install the system on the testing of five units over two years.

“Installing the lane-departure warning system in our fleet trucks gives us the ability to be proactive rather than reactive,” says Brian Stoddard, vice president of safety and personnel for Thomasville, N.C.-based Old Dominion. “We experienced excellent field-test performances and very positive feedback from our drivers. Safety remains a top priority at Old Dominion, and we feel the installation of this technology will prove to be a most effective means of accident prevention.”

Iteris, headquartered in Anaheim, Calif., is a provider of outdoor vision systems and sensors that optimize the flow of traffic and enhances driver safety.