Michelin Retread Technologies celebrates 10-year anniversary

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Ten years ago today, Nov. 16, Michelin Retread Technologies began operation. Since its beginning in 1997, MRT has grown to include 45 franchisees, with 77 retread locations across the United States, Canada and Mexico. During that timeframe, MRT has opened a tread pressing plant in Covington, Ga., has doubled the capacity of that plant in 2005 and also has created a second tread pressing plant in Querétaro, Mexico, in 2007.

“The pace at which Michelin Retread Technologies has grown since its inception is a tremendous tribute to the quality and workmanship of our franchisees, as well as the value created by the innovative MRT process and products,” says Jean-Michel Guillon, chief operating officer of Greenville, S.C.-based Michelin Americas Truck Tires. “Being able to apply some of our new tire technologies to the retread products certainly has brought significant value to the fleet customers.”

In its first 10 years, more than 17 million tires have been retreaded using the MRT process, using more than 200,000 tons of rubber, the company says. With 44 retread patterns available for fuel-efficient, highway and on-/off-road tires, MRT offers more than 200 different retread SKUs to the truck market.