Schneider National rolls out Western Regional service

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Schneider National now is presenting customers in the Western United States with a new shipping option: Schneider Regional service. Launched in January 2008, this service is designed to effectively meet customers’ rapidly growing short-haul shipping demands, and also to offer professional drivers a more regular, predictable schedule with increased time at home.

The new Schneider Regional service already is providing service to the seven-state area of Arizona, California, Colorado, Nevada, Oregon, Utah and Washington. Its fleet – which has grown to 600 units – is based out of regional centers in Fontana, Calif.; Portland, Ore.; Salt Lake City; and French Camp, Calif. These centers serve as hubs for the customer service representatives and drivers dedicated solely to Schneider Regional.

Marc Rogers, who joined Green Bay, Wis.-based Schneider after running Knight Transportation’s largest operating division, is leading Schneider’s new Regional offering. “With the rise of retailer distribution centers and hub-and-spoke models, many of today’s shippers are averaging a length of haul of less than 500 miles per shipment,” Rogers says. “Schneider Regional specializes in this kind of move, where drivers who transport these short-haul loads get to know their routes like the back of their hands.”

Over the next several years, Schneider Regional will expand its model throughout the country. Most immediate expansion plans include Texas and the Southeastern United States.