ATA annual conference focuses on trucking’s bottom line

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The American Trucking Associations 2008 Management Conference & Exhibition will focus on helping motor carriers prosper in today’s bumpy economy. The 2008 MC&E, scheduled to be held Oct. 4-7 in New Orleans, will feature an assessment of the economic outlook from top analysts, tips on boosting fleet fuel efficiency, and an informative seminar on the upcoming 2010 engine emissions standards, as well as educational sessions on new technology, driver recruitment and how to go green profitably.

The event also will be an opportunity to celebrate the 75th anniversary of ATA, which was founded in Washington, D.C., in 1933 with the merger of the American Highway Freight Association and the Federated Truck Associations of America. “The current economic environment and the upcoming presidential election make ATA’s 2008 annual convention all the more important for our motor carrier members,” says Bill Graves, ATA president and chief executive officer. “This event is designed to deliver strategies and solutions that will help fleets face today’s current operating challenges and thrive.”

MC&E is the industry’s biggest and best-attended showcase of new technologies and business services, with nearly 200 exhibitors displaying everything from new trucks and engines to new software and support services. With abundant networking opportunities and social events in rejuvenated New Orleans, MC&E is also a place to cement the personal contacts that make a business successful. The highlight of the event will be a performance by country music artist Lee Ann Womack.

To register to attend MC&E, go to http://mce.truckline.com or call 703-838-1755. The early-bird registration discount has been extended to Sept. 4.