Truck Pride announces new supplier agreements with Exide, Donaldson

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Truck Pride Partners recently announced two new supplier agreements – one with Exide Technologies and the other with Donaldson Co. Truck Pride Partners recently was formed from the dissolution of Truck Pride from the Independent Warehouse Distributors.

The new supply agreement with Exide, makers of electrical-energy products, makes them the preferred vendor for the Truck Pride Partners battery line; the two-year agreement includes Exide branded and Truck Pride private label batteries sold in the United States and Canada. While Exide has had a long-time supplier relationship with the original Truck Pride organization, this new agreement marks the first time that Truck Pride has selected a sole preferred battery line supplier. The new agreement provides incentives for members who previously purchased from other battery vendors, plus loyalty incentives for members who continue to purchase from Exide.

“Truck Pride’s selection of Exide illustrates our strength in tailoring a sophisticated battery program for each customer, balancing a range of variables including pricing, depth of product offering, marketing and sales support, distribution efficiency and recycling capability,” says E.J. O’Leary, Exide’s president and chief operating officer. “These capabilities will help Truck Pride members serve their own customers more effectively while streamlining their own procurement processes.”

The agreement with Donaldson makes the manufacturer of filtration systems and components the group’s preferred vendor for exhaust products. “This preferred status for exhaust systems with Truck Pride Partners will expand our distribution channels for Donaldson exhaust products,” says Joe Lehman, vice president of engine aftermarket business at Donaldson. “We are pleased and appreciate the confidence that Truck Pride Partners has in us and our industry leading filtration technologies.”