Waltco Lift Corp. names Collins VP/sales and marketing

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Waltco Lift Corp. has named Peter Collins as vice president of sales and marketing, responsible for strategic planning and day-to-day management of all selling activities and market communications for the Tallmadge, Ohio-based company.

Collins most recently served as vice president of sales for Ultron Lift Corp. of Buffalo, N.Y., where he was responsible for all sales activities in Canada. He also worked previously in the transportation leasing industry and at an industrial forklift distributor in eastern Canada, where he held a number of sales and sales management positions.