Longistics, Rare Bird celebrate opening of China exhibition center

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Longistics, a full-service provider of global logistics solutions, and Rare Bird Trading Co. on Friday, Oct. 21, celebrated the opening of the Suzhou Industrial Park International Commodities Exhibition Center, where North Carolina- and U.S.-based companies will exhibit their products. North Carolina Gov. Bev Perdue and a delegation of North Carolina business leaders and officials were on hand to commemorate the event.

The exhibition center allows small- and medium-sized businesses an easy and cost-effective way to gain access to China, the third-largest market for American exports after Canada and Mexico. Exhibitors at the center now are able to display products in bonded, secure areas and benefit from regular events held at local, national and international levels to bring potential buyers to the center, as well as to two N.C. Foreign Trade Zones operated by Longistics – FTZ 214, located in the Global TransPark near Kinston, N.C., and FTZ 93, located in Research Triangle Park adjacent to Raleigh-Durham International Airport.

The partnership will provide support for temporary exhibition and trade shows across China and North Carolina, and will offer diversified marketing tools, including billboards, TV, radio, Internet and print. Materials commonly exported from North Carolina to China include machinery, furniture and healthcare products such as pharmaceuticals.

Sited next to the city of Suzhou, the Suzhou Industrial Park houses 14,500 companies. It is the second-largest industrial city in China next to Shanghai.