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CCJ’s new look mirrors trucking industry’s changes

In March, Commercial Carrier Journal celebrated its centennial anniversary by highlighting milestones and the growth of the trucking industry. The retrospective also offered our editors a closer look at CCJ’s own evolution as the magazine adapted to better meet readers’ needs.

What better time, we asked ourselves, than during a flurry of regulatory activity and shifting fleet concerns to continue that process than our 100th birthday? After several months of research and careful consideration, we’re excited to unveil CCJ’s new look, our first substantial redesign in almost 10 years.

We kick things off this month with a three-part special report, “The future of freight,” examining forces shaping business, equipment and technology trends.

As you flip through the pages, you’ll notice a clean, bold new look and significant changes in presentation. All of your favorite information is still here – you’ll just find it in a different place.

To improve flow and pacing, we combined several old departments – including our former Law, Finances and Safety departments – into a single comprehensive Journal section. And Jack Roberts’ and Aaron Huff’s opinion columns find new homes within the expanded Equipment and Technology departments.

But we didn’t just move things around; we also added some modern, interactive elements we think you’ll like. We created the Interact and Viewpoint pages to give readers and industry associations a voice on news that matters to them the most. Interact also contains trucking-related mobile app reviews and information on how to connect with CCJ and other readers through webinars, special events and social media.

Like what you see? Have suggestions?

Let us know how we can better serve your interests and needs.

The TruckGauge section, penned by Avery Vise, CCJ senior editor and executive director of trucking research and analysis for Randall-Reilly Business Media & Information, provides insight on economic trends and a new at-a-glance “dashboard” of economic and trucking-related indicators. Earlier this year, Randall-Reilly and FTR Associates partnered to launch TruckGauge (www.truckgauge.com), a subscription-based forecasting and analysis information product.

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CCJ always has covered the light- and medium-duty truck market, and now we’ve added a new section within the Equipment department showcasing this coverage, reflecting the growing importance of these vehicles; this month, we examine medium-duty engine spec’ing strategies. And fans of our popular “Preventable or Not” series featuring trucker John Doe, formerly in the Safety department, now easily can find the articles opposite the inside back cover.

Jeff Untitled 1These are just some of the changes that you’ll notice reading this month’s issue. We hope you like the look and feel of this redesign as it marks another growth ring in CCJ’s evolutionary process. Its purpose is to better provide you with the information you need to help your business, and now we’d like to ask you to help us improve ours.

If you like what you see or have suggestions on how we can continue to improve, we would love to hear from you. Let us know how we can better serve your specific interests.

JEFF CRISSEY is Editor of Commercial Carrier Journal. E-mail [email protected].

 

The more things change….

CCJ continues to offer educational and networking opportunities for fleets throughout the year. Check out what’s going on outside the pages of CCJ:

CCJ Symposiums: Exclusive events each spring and fall featuring compelling speakers, expert analysis of industry issues and the opportunity to network with peers and industry suppliers. Our next event is Nov. 7-9 in Scottsdale, Ariz. www.ccjsymposium.com

Commercial Carrier University: Educational initiative for owners and managers of trucking companies with new tools to help manage their businesses. www.commercialcarrieruniversity.com

Commercial Vehicle Outlook Conference:

In partnership with the Heavy Duty Manufacturers Association, CVOC brings fleets, OEMs, suppliers, distributors and dealers together to discuss the industry’s biggest issues and new truck technology. www.cvoconline.com

CCJ Webinars: Check out our regular series of Webinars where industry experts, fleet executives and CCJ Innovator honorees discuss essential topics in an interactive forum. www.ccjwebinars.com