Webinar to address driver hiring, retention strategies

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Trincon Group, a national trucking industry consultation firm, has announced a two-part Web-based seminar that will address driver hiring and retention. The “Driver Hiring & Retention Webinar” will take place Wednesday, Jan. 18 and Thursday, Jan. 19 from 10 to 11:30 a.m. EST both days.

Duff H. Swain and William Kistner will host the seminars and will offer insight and step-by-step solutions about how trucking companies can implement successful hiring and retention procedures. They say the program will be most useful to fleet executives and those who oversee operations, financial services and human resources.

Part one will address strategies and processes, and defining a career path for drivers. It also will address the basics of writing effective employment advertisements, conducting thorough interviews and creating a successful orientation program. Part two will focus on creating an entry-level “new driver” support program, how to conduct driver reviews, driver recognition criteria, and compensation and incentives.

“When we look at a company’s turnover rate and the problems they encounter hiring and retaining qualified drivers, we see an almost universal pattern,” says Swain, president and chief executive officer of Trincon. “Too many trucking companies are making the same types of mistakes, and they are losing productivity as a result. This seminar will provide some of the basic tools that many organizations need to begin addressing this industrywide problem.”

Swain has more than 30 years of transportation industry experience. In addition to his business-advisory work, he has published several white papers on the subjects of trucking productivity, cost analysis accounting and driver issues.

Kistner, vice president of Trincon, has served as a professional consultant and educator for more than 24 years. He develops marketing strategies and training programs, as well as management development for transportation companies.

The cost to participate in both sessions is $249, or $159 for one session only. Additional participants for each company may take part for an additional $125. Members of the Truckload Carriers Association will receive a 20 percent discount. Participants who sign up for both sessions will receive a free manual. For more information, go to www.trincon.com.