Shell launches Rotella Road Show

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The updated Rotella Road Show, featuring new Shell Rotella T with Triple Protection technology, was unveiled at the Great American Trucking Show in Dallas on Aug. 24-26.

GATS attendees who toured the exhibit saw several visual demonstrations of the capabilities and benefits of the new motor oil, which meets API CJ-4 specifications. Displays showed engine parts, test results and a year’s worth of ash buildup in a diesel particulate filter.

The road show also features a new movie that includes scenes from the Shell Rotella T extreme trucking campaign, including the Australian Roadtrains, Pikes Peak, Canadian Arctic, Andes Mountains and Kingston Extreme Loads.

Upcoming dates for the Rotella Road Show:

  • Today-8/31 Amana, Iowa, Farm Progress Show
  • 9/9 Warrenville, Ill., International Truck HQ
  • 9/10 Grand Bend, Ontario, Big Rig Nationals
  • 9/13 Archbold, Ohio, Four County Career Center
  • 9/14 Perrysburg, Ohio, Petro Stopping Centers
  • 9/15 Beaverdam, Ohio, Pilot Truck Care Center
  • 9/19-9/21 London, Ohio, Farm Science Review
  • 9/25 New Paris, Ohio, Petro Stopping Centers
  • 9/26 North Baltimore, Ohio, Petro Stopping Centers
  • 9/27 Kingsport, Tenn., Smoky Mountain Truck Center
  • 9/29 Dickson, Tenn., Stoney’s Truck and Trailer
  • 10/2 Rayville, La., 138 Truck Lube & Wash
  • 10/3 Memphis, Tenn., Speedco
  • 10/5 Bessemer, Ala., Veterans Oil Company
  • 10/10 Midway, Fla., Trucker’s 24 Hour Service
  • 10/12 Atlanta, Sike’s Fleet Services
  • 10/16 Indianapolis, Speedco
  • 10/25 Springfield, Mo., Jenkin’s Diesel
  • 10/26 Joplin, Mo., Petro Joplin
  • 10/27 Russellville, Ark., Peak Express Truck Lube
  • 10/31 West Memphis, Ark., Pilot Truck Center
  • 11/1 West Memphis, Ark., Speedco Truck Lube`
  • 11/2 West Memphis, Ark., Petro Lube
  • Dates are subject to change. For more information about the Rotella Road Show, go to