International Advantage program targets customers

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International Truck and Engine announced Wednesday, Jan. 9, the launch of a new customer program, “International Advantage,” designed to help its customers better manage their businesses in an increasingly competitive market.

“This customized program features a robust mix of benefits, including more than $2,500 in retail partner discounts, business-specific newsletters, and a personalized fleet and business management Web portal,” says Matt Aldrich, director of customer relationship management for Warrenville, Ill.-based International Truck and Engine.

According to International, members can customize their own “Members Corner” Web portal with features that include:

  • Fleet management tools. Customers can manage their fleet and enter/track their fuel and maintenance records and receipts online;
  • Business management tools. Customer can stay informed of the latest regulatory briefs, learn more about tax tips and review business insights with this area of the site; and
  • Event and industry updates. News sources, podcasts and special events news are all in one area on the website. The customizable Members Corner feature allows customers to add links to sites visited most often.
  • Members also will receive monthly e-mail newsletters, a quarterly printed newsletter and a membership card that entitles them to discounts with more than 350 retail partners, including Valvoline, Office Depot, Costco, Jackson Hewitt, Hyatt, Days Inn, Eddie Bauer and Target.com.

    International customers can learn more by visiting their local International dealer or by going to www.internationaltrucks.com/advantage.