C.R. England finds success with TeleNav Track

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TeleNav, Inc. announced that C.R. England, a family-owned refrigerated transportation business, has increased customer satisfaction to 99 percent and attracted $1.8 million in new annual revenues through its deployment of TeleNav Track, a GPS-enabled Mobile Resource Management (MRM) service.

C.R. England delivers goods for DHL, Wal-Mart and other large retailers throughout the United States and Mexico. Founded in 1920, the enterprise provides temperature-controlled truckload, brokerage, intermodal and container services. Recently, the company evaluated the way it tracked its delivery fleet and managed loads. The company discovered many inaccuracies and unacceptable delays in how the information was collected and transmitted to management. C.R. England determined it also needed a way to show drivers’ compliance with federal driving regulations. After a review of mobile resource management providers, the company chose to implement TeleNav Track on its 80 AT&T BlackBerry smartphones.

Service is a key element of success in the transportation industry and C.R. England saw immediate improvements with TeleNav Track. The solution allows management to monitor drivers’ locations and travel activity to provide accurate information to clients. As a result of using TeleNav Track, the quality of the company’s customer service improved and the company has nearly reached its goal of 100 percent customer satisfaction. With a 99 percent customer satisfaction rate, C.R England’s monthly revenues have increased by approximately $150,000 due to new and expanded business contracts. In addition, the company has enhanced other aspects of its business, including clearer customer communication, a boost in staff morale and an increased focus on innovative and creative ways to improve services.

“The people and service team at TeleNav have been some of the best I have ever dealt with,” said Tom Slaughter, senior operations manager at C.R. England. “I have been here close to 17 years and I have never seen such commitment to a customer as I have with TeleNav. The countless hours of groundwork and the time devoted to our staff were incredible. I look forward to seeing what we can accomplish in the next 17 years with TeleNav Track on our team.”

C.R. England has TeleNav Track installed on 80 AT&T BlackBerry smartphones within its England Dedicated division, which include drivers on dedicated routes. The company plans to expand the program to other accounts in this division in the future.