Double Coin Tires and China Manufacturers Alliance, a tire manufacturer and marketer, announced the launch of a new e-commerce Website, www.cmaintl.com, as another tool for dealers to access products. CMA says that after continued development and refinements, it has completed the online ordering system that provides ordering and pricing capabilities for container and warehouse-delivered products marketed and distributed by CMA.
“This automation also allows our customers real-time electronic access to orders, pricing, availability and product specifications,” says Aaron Murphy, vice president of CMA. “The new e-commerce Website is a reflection of our continuing efforts to utilize technology to provide our customers with the most advanced resources that are available. We also see further customer-centric adaptations of the site as more requirements are expected by the market.”
Developed by R.B. Zack & Associates, CMA’s e-commerce Website uses a new advanced and secure program that interfaces with CMA’s internal operating systems. “We worked with CMA to develop our own algorithm that enables efficient ordering capabilities while providing an interface for simple navigation through the site,” says Boyd Zack, president and chief executive officer of R.B. Zack & Associates. CMA customers now are able to find and order products by brand, model, application, product code and other criteria.
The new e-commerce Website was created using a customized Microsoft .NET technology platform and a SQL Server database. To obtain a user ID and password, contact a CMA regional sales manager, e-mail CMA at [email protected] or call 888-226-5250.