Western Star to host ā€˜Serious Trucks Challengeā€™

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Updated Dec 28, 2011

Western Star Truck Sales Inc. will host its second annual ā€œSerious Trucks Challengeā€ at World of Concrete 2012 in Las Vegas, Nev. The eveny will take place from 9:30 a.m. to 5 p.m. Jan. 24 through Jan. 26, 2012, in the Silver Lot outside of the Las Vegas Convention Center.

Featuring the first public ride-and-drive in Western Starā€™s all-new 4700 truck model, competitors will be tested on different challenges that simulate various construction tasks, such as parallel parking, s-curves, driver-side parking, blind-side parking and the backing up and stopping on a 42-foot-long steeply graded ramp, all designed to highlight Western Starā€™s maneuverability through confined work spaces.

ā€œThe Serious Trucks Challenge is the perfect way for us to showcase our products, and with the addition of the 4700 to this yearā€™s event, competitors will get firsthand experience with the smooth quiet ride and rugged capabilities that make Western Star the ideal solution for the construction segment,ā€ says Ann Demitruk, director of marketing, Western Star.

The Western Star 4700SF dump truck will be equipped with a 450-hp Detroit Diesel DD13 engine and Allison 4500 RDS transmission. The 4700 features a 110-inch BBC and is suited for the dump, mixer, crane and roll-off applications.

Additional Western Star trucks available for the event include the 4800SF dump truck featuring an Allison 3000 RDS and a 4900SF mixer equipped with an Allison 4700 RDS featuring second reverse. Western Starā€™s 6900XD 40-ton dump and a twin-steer chassis also are scheduled to be on display.

Participants must have a current CDL to participate and can register onsite anytime during World of Concrete show hours.