Bar’s Products, manufacturer of Bar’s Leaks and Rislone vehicle chemicals, has redesigned and updated its Website, www.barsproducts.com, to help make it easier for customers to identify the best product solutions for their vehicle problems.
The new Website is designed to enable customers to search for products based on vehicle symptoms instead of scrolling through a more traditional catalog design. New icons enable visitors to identify problem areas and solutions visually at a glance. The company says the Website redesign was driven by the high volume of calls it receives daily from customers who are unsure which Bar’s Leaks or Rislone products would provide the best results for their particular vehicle issues.
The site’s navigation and design also has been optimized to be cleaner and more intuitive, even on mobile devices. Behind the scenes, the company refreshed aesthetics, navigation, user tools to server response and the ability to handle more concurrent users.