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Perspectives: Page 43
Perspectives
Ram’s Super Bowl MLK ad draws ire, support–but mostly ire
Ram found itself playing defense following a Super Bowl TV ad that ran last night which highlights an excerpt from a 50-year-old Martin Luther King Jr. speech. The ad, titled “Built to Serve,” plays about one minute of audio from a speech King gave in 1968 during which he points out the importance of aspiring […]
February 9, 2018
Perspectives
Ford & DHL electric van offers more than you think & it may be going global
Imagine a major parcel company acquiring its own vehicle manufacturing business and then striking up a major deal with one of the world’s largest OEMs to expand its vehicle lineup. German-based DHL made headlines in 2014 when it acquired StreetScooter, an electric van company. After enjoying success with thousands of low-maintenance P&D vans that average […]
January 31, 2018
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July 7, 2025
Perspectives
Vigilance lost…and patience too: Needless accidents stacking up
Some Good Samaritans in Colorado nearly paid an unthinkable price this week while trying to save the life of a truck driver. This heart- and gut-wrenching scene serves as yet another prime reminder to drive carefully because a split-second is all it takes for a bad decision to turn deadly. Boulder residents Jeff and Krysten […]
January 30, 2018
Perspectives
Tesla Autopilot veers into two federal investigations following fire truck crash
First the bad news…a Tesla Model S reportedly traveling at 65mph on Autopilot this week slammed into the back of a fire truck on a California freeway. Amazingly, no one was seriously injured, however the brand finds itself under a new wave of scrutiny which includes two federal investigations. Those concerned with early launches of […]
January 25, 2018
Perspectives
Tesla range reality check
It’s hard to unsee the image of Tesla’s giant pickup. You may recall the cartoonish-like rendering that popped up behind Tesla head Elon Musk that night in November as he introduced the Tesla Semi—the huge pickup of tomorrow with a conventional truck appearing to ride in its bed equipped presumably with an internal combustion engine […]
January 8, 2018
Perspectives
Trucks, bridges, overpasses and annoyed neighbors
You shall not pass! Allegedly haunted Bonsall Bridge in San Diego County closed nearly 30 years ago. Photo: MSabelis1 YouTube Trucks, bridges and overpasses has a Planes, Trains and Automobiles ring to it. Lord knows the drama is there along with a comedy of errors. It doesn’t take long to find plenty of stories on […]
December 14, 2017
Perspectives
Tech recruitment: ASE reaching out to public schools and hopes other industry leaders will do the same
Most everyone seems to agree that career education in schools is important, but on the average, the typical curriculum doesn’t reflect the general consensus. Oh, there’s plenty of talk about coding, and there’s actually a day in schools dedicated to the high-tech computer language. The Hour of Code, a global computer movement, was just held […]
December 11, 2017
Perspectives
Diesel mechanic’s Tesla Semi video goes viral
While electric trucks and vans are generating a lot of headlines lately, they’re still a long, long way from running internal combustion engines out of the market. In the interim, there are mechanics out there wondering what their future might look like in a world of electric powertrains. For instance, a semi mechanic recently posted […]
December 6, 2017
Perspectives
Worship the robots: What a man at the center of Google’s self-driving tech lawsuit against Uber wants you to do
The following blog was written by Todd Dills, senior editor of HWT’s partner publication Overdrive. It originally appeared in Dills’ “Channel 19” blog. “The Singularity” is a tech-development term that derives back several decades to refer to the point beyond which the speed at which technology develops overtakes humans’ ability to understand it. Or, as […]
November 30, 2017
Perspectives
Searching for Tesla’s place in trucking from behind the wheel of the Model S
If there was a polar opposite of a tractor trailer, Tesla‘s Model S just might be it. The sporty sedan is limited to whatever cargo capacity five people can wedge into its front storage compartment – the “frunk” – or and the traditional rear trunk compartment. But, as I made my way to Los Angeles […]
November 27, 2017
Perspectives
Nikola doubts Tesla electric Semi claims; company ‘going out of business,’ Lutz says
Walmart, JB Hunt and JK Moving Services are among the big players that have ordered Tesla’s new semi. And as it turns out, Tesla may need all the help it can get. First up is the bleak news from auto guru Bob Lutz. The retired vice chairman from GM has long championed electric powertrains before […]
November 26, 2017
Perspectives
Should we call it Trucksgiving?
More than 70 percent of all freight tonnage moved in the U.S. goes on trucks, according to the American Trucking Associations. Moving 10.5 billion tons of freight each year requires more than 3.4 million trucks and about 3.5 million truck drivers. But if you plane to celebrate in the traditional style tomorrow, you have to give […]
November 22, 2017
Perspectives
Revenge of the Nerds: Musk having fun with pickup design
Elon Musk is an interesting guy. Never a dull moment. And he likes to laugh—keep that in mind. Have you ever looked at who he follows on Twitter? It’s not many. Though he’s got 15.1 million followers, he only follows 47. The cartoons “South Park” and “Rick and Morty” are among those that have earned […]
November 20, 2017
Perspectives
Ford Ranger vs. autonomous Chevy Bolt plus other tales from California’s DMV
Since I’m curious about how autonomous vehicles are faring in California, I signed up for the state’s autonomous vehicle crash reports. It’s an interesting and fast way to learn about one of the greatest concerns surrounding autonomous vehicles (AV): their ability to adapt to the innumerable banana peels tossed their way from the real world. […]
October 2, 2017
Perspectives
Cough, cough: California ignores its own emissions data in push for IC engine ban
Headlines hit this week stating that California is considering a ban on the nation’s critical workhorse, the internal-combustion engine. Governor Jerry Brown is behind the push, according to CARB chair Mary Nichols. “I’ve gotten messages from the governor asking, ‘Why haven’t we done something already?’” Nichols told Bloomberg.com, referring to China’s planned phase-out of fossil-fuel […]
September 28, 2017
Perspectives
Cup holders: From nothing to gyroscopic genius
Cup holders have come a long way. Some of you, like me, might be old enough to remember when vehicles didn’t come with cup holders. My 1965 Mercury Comet? No cup holders, but the chrome on the dash more than made up for it. For a while, there were those glove box lids that dropped […]
September 5, 2017
Perspectives
VW takes top honors for ‘concept truck of the year’
Volkswagen of America’s I.D. Buzz electric vehicle was named “2017 Concept Truck of the Year” at the 16th Annual North American Concept Vehicle of the Year Awards despite the fact the modernized Micobus throwback isn’t a actually a truck. Like, at all. The I.D. Buzz, the fourth VW concept to win the honor, was recognized by […]
July 31, 2017
Perspectives
FCA’s Pacifica Hybrid could be harbinger for Ram hybrid pickup
The 2017 Chrysler Pacifica Hybrid, a plug-in hybrid electric vehicle or PHEV, has been making some waves in the mini-van segment for its low emissions and impressive fuel savings, but it’s also attracting attention from fleets as Hard Working Trucks learned recently. The Pacifica Hybrid, the nation’s first hybrid mini-van, hit the road in April. […]
July 17, 2017
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