Phillips Industries enhances website

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Phillips Industries, a supplier of advanced electrical and air brake interface equipment, says it has completely overhauled its website, www.phillipsind.com, to offer visitors new, practical and valuable tools to help them in the purchase, distribution and use of Phillips products.

The Santa Fe Springs, Calif.-based company says new features include:

  • Interactive catalog – Browse Phillips’ entire product catalog online whenever you need to. Drop-down menus let you go directly to the product pages you are interested in, or you can page through the catalog just like you would with a printed piece. Updates will be uploaded here so visitors will have access to the most current Phillips products;
  • Merchandising tools for distributors – Phillips Industries has been an innovator in giving their distributors online merchandising tools; and now there is even more capability built into these tools. With the appropriate login, visitors can access:
    Promotion Builder – Design your own promotion literature for what makes sense for your business and your customers. Incorporate the part numbers you want from an expanded list of Phillips products.
    Label Builder – Own your territory! Organize your parts room and clean up your customer’s parts room with attractive, easy-to-read product labels. Labels of various sizes, with logos, barcodes, part numbers and descriptions, can be printed as you need them and when you need them.
    Product literature available to download – All the latest product and technical fliers at your fingertips.
    Display configurations and planograms – Just getting started with Phillips? Want to update your product offering? The online planogram tools can help increase your walk-in business;
  • Technical tips and training videos covering Phillips products to assist in technician training and identification of the appropriate product for your needs;
  • Warranty information and processing instructions; and
  • New product introductions – Phillips Industries continuously listens to vehicle operators to develop products that solve their problems. From its STA-DRY anti-corrosion product line to QCP (Quick-Connect Plug) electrical assemblies and QWIK-E gladhands, Phillips gives the commercial vehicle industry products they need. Regular visitors to the site can learn about new Phillips products as soon as they are introduced.
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