Arrow Truck Sales today, Nov. 3, launched its Back On The Road 2009 campaign, presented by Volvo Trucks North America. Now in its second year, Back On The Road is an initiative designed to benefit a deserving trucker in need of a truck and a job. Joining the 2009 campaign is country music star Aaron Tippin, who has dedicated his new album, In Overdrive, to truckers. The CD is scheduled for release February 2009.
Beginning in November, Arrow will solicit stories from truckers across the nation who lost their truck, and their livelihood, through unfortunate circumstances beyond their control. The trucker whose story is selected will receive a 2006 Volvo VNL 670 courtesy of Volvo Trucks North America, a one-year work agreement with Heartland Express, and other products and services.
Arrow invites people from across the country to visit www.backontheroad2009.com and nominate friends, family members, associates and even themselves for this opportunity. Nominations will be accepted beginning today, Nov. 3, through Jan. 16, 2009. Applications will include a 250-word story explaining why this person deserves to win. Stories about family loss, loss from natural disaster or a recent return from military service all could be considered valid story submissions.
Arrow, based in Kansas City, Mo., will announce the winner in March 2009 and present the truck and other prizes during the Mid-America Trucking Show in Louisville, Ky. For more information on Back On The Road 2009, go to www.backontheroad2009.com.
