Bee Line appoints Edwardsen national sales manager

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Bee Line Co. — a provider of truck wheel alignment and frame correction systems — has named Doug Edwardsen national sales manager for Bee Line, responsible for leading the company’s sales, marketing, training and customer service departments.

Edwardsen has more than 25 years of experience in sales and marketing management with manufacturers and distributors to the automotive and trucking aftermarkets in the United States and Canada. Most recently, he was a regional sales manager for Marangoni Tread, a manufacturer and distributor of truck tire retreading equipment and materials. Prior to that, over a 25-year period, he held several sales and marketing positions at Bandag Inc., a manufacturer, franchiser and distributor of retreading systems.

Bee Line says Edwardsen has extensive experience working directly with truck tire dealers to develop manufacturing and service capability to serve fleets, and that he also has worked with fleets of all sizes in the development of truck maintenance programs.