GE Capital Fleet Services names chief strategy, product development leader

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GE Capital announced the appointment of Deb Frodl as chief strategy and product development leader of GE Capital’s Fleet Services business. Frodl will be responsible for driving strategy, product development, marketing and strategic alliances.

“We are committed to being at the forefront of innovation within the fleet industry,” says Clarence Nunn, president and chief executive officer of GE Capital Fleet Services. “The creation of this new role allows us to continue delivering comprehensive financing and fleet management solutions while accelerating near-term innovation opportunities to benefit our customers. We plan on leveraging the entirety of GE to solve our customers’ toughest fleet management challenges in key areas such as operations, data management and environmental sustainability. One example is making available to customers a direct link to GE’s latest technologies and expertise on batteries, motors and systems development for electric vehicles.”

Most recently, Frodl served as chief commercial officer for GE Capital Fleet Services. Since joining GE in 1989, she has held progressive leadership roles in sales, marketing and general management within GE at its Fleet Services, Public Finance and Commercial Equipment Finance businesses.