Bridgestone Bandag launches Web resource for dealers, fleet customers

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Updated Oct 1, 2010

Bridgestone Bandag Tire Solutions, a division of Bridgestone Americas Tire Operations, is relaunching trucktires.com, a website providing solutions and advice to help fleet customers increase tire life and reduce cost per mile.

“No two fleets are absolutely identical,” says Bill Block, manager of branding and advertising for BBTS. “That’s why BBTS offers an extensive list of programs, services and products that can be used to help fleets customize solutions that are right for their business. One customer may want information on tire maintenance, the next may have tire operating costs that are out of line – each fleet may require a unique solution.”

Block says Trucktires.com is a portal to these resources, offering information and guidance for BBTS dealers and fleets of all sizes. The Toolbox page is structured to help fleets keep their businesses running smoothly, offering tools and services for fleet management, buying programs, tire performance analysis, training and education – as well as useful tips for reducing tire and maintenance costs. For answers to specific tire problems, BBTS customers can e-mail a question to the “Tire Doctor,” who will reply with a personalized response.

The new site also serves as a portal to the Bridgestone, Bandag, Firestone and Dayton websites, where visitors can find precisely the right tire and retread products, locate the nearest dealer and access Emergency Road Service. Fleet customers also can check load/inflation tables, watch tire care videos and link to trucking industry and government websites.