NATSO, Western Petroleum Marketers to co-mingle tradeshows

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NATSO, the national association representing truckstops and travel plazas, and the Western Petroleum Marketers Association announced they will share educational resources as well as business and networking opportunities for exhibitors and attendees at the NATSO Show and WPMA’s National Convention & Convenience Store Expo scheduled to be held in February in Las Vegas, Nev.

The NATSO Show will be held at Caesars Palace Feb. 18-22, 2012, offering two-and-a-half days of speakers and exhibitors to meet the unique needs of travel plaza and truckstop leaders. WPMA’s National Convention & Convenience Store Expo will be held at the Mirage Convention Center Feb. 21-23, 2012. The Expo offers two-and-a-half days of speakers and seminars, networking and access to more than 90,000 square feet of tradeshow space with exhibitors displaying and selling the latest in technology, c-store innovations, and truck and trailer displays to meet the needs of the petroleum industry.

The organizations says that by co-mingling the two trade shows, this partnership connects those selling petroleum products to consumers with petroleum distributors, wholesalers and jobbers as well as vendors across the industry. NATSO members and WPMA marketer members who register for one trade show automatically will be registered to attend the neighboring show at no additional cost. Each show will feature its own exhibit hall as well as educational programming for attendees.

“Our mission is to create value for our members, so of course we are excited to be able to open up this brand new opportunity in Las Vegas for our attendees to learn and network,” says Lisa Mullings, NATSO president and chief executive officer. “We are extremely fortunate to be able to partner with such a respected organization.”

WPMA Executive Director Gene Inglesby also welcomed the partnership opportunity. “With NATSO, we’ll now have an even stronger platform for increasing the attendee value proposition for both events,” Inglesby says. “Attendees will benefit from a wide array of educational programming. Exhibitors at both shows will take advantage of the expanded marketing opportunity and additional traffic on the show floor.”