Noregon Systems announced the addition of Mike Maxwell and George Farmer to the company’s sales organization. Both Maxwell and Farmer report to Greg Reimmuth, vice president of sales and marketing for Noregon’s aftermarket division.
Maxwell joins Noregon as sales manager – distribution and will be responsible for developing business with Noregon’s distribution channel partners. He comes to Noregon from Wells Lamont Industrial; prior to that, he served in sales management positions at Trico, NAPA and other automotive distribution companies.
Farmer joins Noregon as sales solutions manager with a primary focus on customer retention programs. Prior to Noregon, Farmer served as a product manager for automotive diagnostics at Balkamp. He brings more than 20 years of experience in the automotive industry, including several years of field sales management with MAC Tools.