Transplace develops ‘Optimize Prime’ platform for shipment routing

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TransplaceHistoryTransplace, a provider of transportation management services and logistics technology, announced the release of Optimize Prime – a platform that designs, analyzes and optimizes transportation distribution networks to eliminate waste and reduce transportation costs.

Optimize Prime works with the third party logistics (3PL) provider’s Transportation Management System (TMS) to optimize mode selection, load consolidation, optimal carrier assignment, continuous moves matching and shipment routing.

“Optimize Prime was developed to overcome the limitations of off-the-shelf products, which are often highly parameterbased within a static optimization model,” said Vince Biddlecombe, executive vice president & chief technology officer, Transplace. “The dynamic system is a library of optimization routines with unique parameters that can be tailored for each customer in order to build ‘friendly’ routes, increase load ratio and asset utilization and drive waste out of the system.”

The system displays a graphical interface mapping product transportation flows and locations based on geographical attributes, and applies mode selection optimization to both operational settings and strategic decision analysis settings.

For added flexibility, the system inputs strategic business rules for the most complex networks, including cost, service level, product type, packaging and appointment windows. The company says the enhanced version, which replaces its Scenario Pro Technology (SPT) system, allows for better, faster outcomes by considering more scenarios in a shorter amount of time, and delivers detailed reporting for each optimization for shipment consolidation, mode conversion and route selection.