Valvoline unveils Restore & Protect engine clean-up oil

Valvoline's Restore & Protect motor oil

Valvoline Global on Wednesday announced the global launch of its groundbreaking premium full synthetic motor oil, Restore & Protect. 

The first-of-its-kind innovation removes up to 100% of engine-killing deposits with continuous use, restoring engines to run like factory clean while protecting against future damage, Valvoline says.

A diesel engine version of the product was teased earlier last year, and finished second in the Trucks, Parts, Service countdown of the most popular new products in 2023.

This latest addition to the Valvoline product portfolio is a paradigm shift in motor oil performance and challenges traditional thinking about the category, the company says. With a history steeped in trust and innovation, Valvoline has consistently been at the forefront of the automotive lubricant category.

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Restore & Protect, with its revolutionary technology and unparalleled benefits, marks another milestone in a legacy of firsts that spans more than 150 years, the company states.

“We are thrilled to introduce Valvoline Restore & Protect on a global scale,” says Jamal Muashsher, president and CEO of Valvoline Global. “This product truly redefines what motor oil can achieve and positively impacts consumers and customers like never before. Restore & Protect is a testament to our commitment to pushing the boundaries of innovation in the automotive industry.”  

Restore & Protect is designed for gasoline-engine automobiles, from brand-new to older, high-mileage vehicles, and is the culmination of three years of relentless development, resulting in Valvoline’s most technologically advanced engine oil ever. 

This premium full synthetic product also presents two of Valvoline’s proprietary new technologies: Active Clean, which removes deposits and restores engines to run like new, and Liqui-Shield, which works proactively to prevent deposit formation and protects against future damage, the company says.