Bar’s Products names Douglas national sales manager

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Bar’s Products, manufacturer of Bar’s Leaks and Rislone premium automotive chemicals, has named Max Douglas national sales manager, responsible for the U.S. and Canadian markets and directing the efforts of Bar’s Products’ regional managers and rep groups. Douglas has 40 years of automotive aftermarket industry sales and marketing experience.

“A real professional, Max comes to us with an incredible background of experience, knowledge and success, which includes time served at key brand names such as Berryman, CRC and, most recently, Blue Magic,” says Jim Moffitt, Bar’s Products vice president of sales and marketing. “I am thrilled he was persuaded to join our team.”

Douglas is a member of the Automotive Warehouse Distributors Association and the Automotive Aftermarket Industry Association. He has served on many product and marketing boards, as well as several manufacturers’ rep councils. He has earned numerous manufacturer and customer awards, including being named sales rep or manufacturers’ rep of the year by various companies eight times.