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Blockchain: the next digital frontier of freight transportation

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Updated Sep 1, 2017

The first time Craig Fuller heard of “bitcoin” and “blockchain” was 2011. He was running TransCard, an over-the-road fuel card business, when an entrepreneur gave him an opportunity to create a bitcoin ATM.

Fuller decided to pass up an offer of 1,000 bitcoin per month to lead the ATM venture. After selling his fuel card business to U.S. Bank in 2012 he did some research and realized what he had turned down.

One bitcoin is worth more than $4,000 dollars, he says. He could have been making $4 million per month.

“I missed out on an opportunity because I was not paying attention,” he says.

This may be the first time many CCJ readers have heard of blockchain, but it certainly won’t be the last.

It’s coming to trucking

Bitcoin is a decentralized digital currency that is one of many blockchain applications. Professional services firm Deloitte describes blockchain as: