Shell Lubricants revamps heavy-duty coolant portfolio

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Shell Lubricants on Friday, Aug. 27, introduced a revamped Shell Rotella heavy-duty engine antifreeze/coolant product portfolio that is led by Shell Rotella Ultra ELC, an extended-life antifreeze/coolant for use in heavy-duty diesel, gasoline and natural gas-powered engines.

“Shell Rotella Ultra ELC is an improved-performance next-generation extended-life engine coolant that is designed to meet the more severe operating conditions of new emissions-compliant engines,” says Stede Granger, technical manager for Shell Lubricants. “Shell Rotella Ultra ELC is the most technologically advanced coolant offered by the Shell Rotella brand.”

Shell Rotella Ultra ELC is joined in the line of heavy-duty coolants by Shell Rotella Fully Formulated, which has replaced Shell Diesel Ready Fully Formulated Coolant/Antifreeze, and Shell Rotella ELC. Positioning a complete line of coolants under the Shell Rotella brand complements the Shell Rotella portfolio of heavy-duty engine oils, which also offer high-performance protection for today’s heavy duty diesel engines. Shell Rotella Ultra ELC, Shell Rotella ELC and Shell Rotella Fully Formulated currently are available in bulk and drums and will be available in gallon bottles before the end of 2010.

“The inclusion of Shell Rotella Ultra ELC in the coolant portfolio is an important part of the continued growth and development of the Shell Rotella product line,” says Mark Reed, Shell Rotella global brand manager. “This further strengthens our position as technology leaders by providing a diverse line of coolants and engine oil products that are designed to meet the challenges of today’s and future heavy-duty engines.”