YRC Worldwide streamlines top management

YRC Worldwide Inc. on Monday, Sept. 26, announced the appointments of Jeff Rogers as YRC president and Mike Naatz as Holland president. Both will report directly to James Welch, chief executive officer of YRC Worldwide.

The company also announced additional changes to its corporate organizational structure with the elimination of the following positions: chief operations officer, chief marketing officer, chief administrative officer and chief customer officer. The Overland Park, Kan.-based company says these changes will streamline the organization and enable the company to manage its business more effectively and efficiently as it moves forward, returning YRC Worldwide to a more traditional holding company.

Rogers, 49, recently served as president of Holland, a subsidiary of YRC Worldwide. Previously he served as chief financial officer of YRC Regional Transportation. Prior to joining Yellow Transportation, he spent 14 years with UPS in various finance and operational roles. “Jeff brings strong leadership skills and a proven track record of delivering results, including best-in-class service,” Welch says. “Jeff’s success in running Holland and a strong relationship with customers make him a natural fit for this role.”

Naatz, 45, formerly served as chief customer officer of YRC Worldwide, where he led the sales, information technology, customer service and quality teams for the company. He previously served as chief information and service officer for YRC Worldwide. Prior to joining YRC Worldwide, he served in various operational leadership roles, including chief information officer for USF. “Mike’s demonstrated ability to continually improve and maintain quality, along with his keen eye to service and customer support, makes him an effective leader for Holland as we move into the future,” Welch says.