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Perspectives: Page 54
Perspectives
Detroit three vying to be Jimmy Fallon’s truck
I’ve never been a fan of Jimmy Fallon. Honestly, I’ve not really cared for an alum of Saturday Night Live since Mike Myers, but Fallon comes from SNL‘s Lost Generation where no one was funny. Maybe Tina Fey, but I can’t debate anyone else. That says more about my comedic taste than their abilities, because they […]
March 12, 2014
Perspectives
Condoleeza Rice delivers Work Truck keynote to packed room
If America is ever going to get its act back together, it’s going to be done on the backs of its citizens. That’s the message former U.S. Secretary of State Condoleezza Rice delivered to a packed house at the NTEA’s President’s Breakfast during the Work Truck Show in Indianapolis, Ind. Thursday. Rice says there is […]
March 7, 2014
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January 13, 2026
Perspectives
Work Truck Show Day: 1
The 2014 Work Truck Show got underway Tuesday evening with Ford’s introduction of its refreshed F-650 and F-750. Day 2, which kicks off early Wednesday morning, is packed with new product announcements.
March 4, 2014
Perspectives
We Are At The Work Truck Show
Hard Working Trucks’ editors posting live from the NTEA Work Truck Show in Indy this week.
March 4, 2014
Perspectives
Road builders add their 2 cents’ worth, call for courage to fix highways
The American Road & Transportation Builders Association on Friday published a plea and powerful graphic detailing the plight of the federal highway program – and, as ARTBA points out, this isn’t the first time the way the U.S. pays for roads has been on the brink.
February 28, 2014
Perspectives
Pickup Tow Ratings Finally Standardized
2015 finally brings a standard to tow ratings and vehicle weight ratings with SAE J2807 being accepted by all the automakers.
February 19, 2014
Perspectives
Deals and no deal in the pickup market
Perusing the industry PR swarm, we find some hits and misses in the U.S. pickup marketplace. We here at Hard Working Trucks are glad to pass the savings on to you but, please, no wagering. As always, your mileage may vary.
February 17, 2014
Perspectives
Lions Could Roar Under Hoods Of Next Gen F-150s
Ford’s small diesel engines, under the family code-name “Lion”, could be headed for the engine bays of the new generation F-150s if the market is ready.
February 14, 2014
Perspectives
Aluminum F-150s: What about body repairs?
Aluminum F-150s: A Headache For Repair Shops? Update: See Related Article Aluminum hoods and other body parts have been around for years, even dating back to the old Ford Rangers. But for the most part it’s always been steel used in pickups. Steel that’s easily repairable with welding, heating, bending, body fillers and the deft […]
February 8, 2014
Perspectives
Playing It Smart With Engine Oil Analysis
Regular engine oil analysis can save your company a lot of money in the long term of doing business
February 7, 2014
Perspectives
Chrysler wilts in Super Bowl spotlight while Chevy shines
One year removed from rolling out one of the most memorable Super Bowl commercials in years, Chrysler laid an egg during one of the most forgettable Super Bowls in history. Last year, Ram Trucks introduced a generation to Paul Harvey, whose epic 1978 Future Farmers of America (FFA) speech, “So God Made A Farmer” narrated a two-minute […]
February 3, 2014
Perspectives
Washington doesn’t understand trucks
Outgoing ATD Chairman Dick Witcher warns about the growing power of federal agencies as the “fourth branch of government,” creating policy that should be left to Congress – except the continuing “dysfunction” on Capitol Hill has left a vacuum the executive branch and its bureaucrats are all too happy to fill.
February 3, 2014
Vocational
Combo Re-fuel Tank Install
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February 1, 2014
Perspectives
So God made (another) farmer
Super Bowl Sunday marks the one-year anniversary of a new generation’s introduction to Paul Harvey. Harvey’s epic 1978 FFA speech, “So God Made A Farmer,” narrated arguably the most epic Super Bowl commercial of last year’s event. With the world’s attention, Ram declared 2013 the “Year of the Farmer” and the two-minute television spot kicked off […]
January 31, 2014
Perspectives
You, too, can be the big wiener
Hotdog King Oscar Mayer unveiled its 2014 Wienermobile last week; a 27-feet-long, 14,050 pound pork byproduct road warrior. Words to describe it include “long,” “sleek,” and “long.” And “long.” The truck was showcased as part of a social media campaign from the company’s parent, Kraft Foods. The company stands ready to hand over one of the six […]
January 26, 2014
Perspectives
Unplugging the future
In fishing for a partner in its “Blue Citizenship program,” Nissan landed the Great White Whale. The program focuses on increasing the number of vehicles that emit no greenhouse gases by exploring additional vehicle segments where Nissan’s electric vehicle technology may be applied. What better partner in such a venture than FedEx, a company that […]
January 23, 2014
Perspectives
Chickens, eggs and natural gas
In the last two months, development of a 15 liter natural gas engine has taken a kick to the gut. For one major player in the market – Westport – it was a knockout kick. Westport opted to halt orders for its 15 liter engine in November. In December the company shifted it focus from […]
January 20, 2014
Perspectives
2015 F-150 First Impressions
Ford takes a big step forward with the new technology found in the 2015 F-150
January 17, 2014
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Top Stories
Mergers & Acquisitions
Will Werner's $245M FirstFleet buy signal new era of dedicated trucking consolidation?
Werner is betting big on dedicated trucking's $30 billion market. The FirstFleet acquisition could be just the beginning of industry consolidation.
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Alternative power
Pilot Travel Centers set to deploy Tesla Semi chargers spanning 5 states
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Peninsula Truck Lines adding PNW compliance surcharge
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