The innovators recognized in 2011 were:
| January | Pottle’s Transportation, Inc. |
| February | C.R. England |
| April 2011 Winner | Marten Transportation |
| April | Saia |
| May | First Fleet |
| June | Southeastern Freight Lines |
| July | UPS |
| August | Pitt Ohio |
| September | ABF Freight |
| October | American Central Transport |
| November | Modern Transport |
| December | Wil-Trans |
