Penske enhances online shopping experience

Updated Dec 28, 2012

Penske Used Trucks has introduced an updated version of designed to enhance the online experience for shoppers looking for used commercial trucks, semi-tractors, trailers and related equipment.

The company says visitors to the updated website now enjoy a more customizable and intuitive online shopping experience with faster access to inventory of Penske’s light-, medium-, and heavy-duty trucks and used trailers.

Vehicle types can now be accessed via a single click and shoppers are now able to produce side-by-side comparisons of up to five trucks with faster search parameters. A new manager’s special feature that will be available in the near future will also highlight select offers on the homepage.

“Based on our customer survey feedback, we have been able to introduce these new enhancements to our used truck website,” said Jack Mitchell, Vice President of Remarketing for Penske. “We’re constantly refining our site to provide customers with new functionality to amplify their shopping experience.

“The improved used truck website also complements our robust call center, where our customers can personalize their purchases to fit the needs of their fleets,” he said.